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Retail Technology Writing Services


Bring the Art of Storytelling to Your Retail Solutions

For the retail industry, technology offers a way to increase revenue and decrease costs by providing insightful information and boosting efficiency. From supply chain and inventory management to enhancing the customer experience with mobile and wireless solutions—technology solutions are key to gaining a competitive retail advantage.
The McLellan Writing Team understands how the technologies used by the retail industry and how they can benefit customers and businesses. If you offer retail technology solutions—our writers can help you tell a compelling story.
Here are a few ways our writing team helps retail industry leaders tell their technology story:
  • 3Com (HP) writes collateral to display its network solutions for retail.
  • Dell SonicWALL creates brochures to explain the value of its firewalls.
  • Infor develops white papers to showcase its financial consolidation software.
  • PGP (Symantec) displays solution briefs on the value of encryption retail data.
  • Plantronics creates packaging for retail stores.
  • Teradata composes case studies on how retailers can understand customers at all touch points.
Using one team to write all your retail technology marketing materials ensures the articles, case studies, white papers, newsletters and other marketing collateral clearly and consistently communicate your vision and your story. We're large enough to handle all of your writing projects, we know retail technology and we can scale rapidly to accommodate any size project.
At our core we're pure, quality writing—the kind that builds thought leaders and sells technology. And we're just down the [virtual] hallway when you need us.

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